Bidfood UAE, originally established as Horeca Trade in 2003 by Hisham Aljamil, is a leading foodservice distributor serving the hospitality sector, including hotels, restaurants, and cafés. In 2005, the company became part of the global Bidcorp Group, expanding its reach and capabilities. It was rebranded as Bidfood Middle East, and in 2019, the UAE operations adopted the Bidfood name officially. Today, Bidfood UAE is a major player in the region’s foodservice distribution industry, known for offering a wide range of quality food and beverage products.

Bidfood UAE specializes in foodservice distribution, offering a wide range of quality food, beverage, and non-food products to the HORECA sector (hotels, restaurants, and cafés) across the UAE.